Best-for verdict
Identifying companies already visiting a B2B website.
Do not choose it when: Company identification usually does not reveal the specific person who visited or create consent to contact.
Lead source to handoff
- Acquisition motion
- Website visitor identification
- Lead source
- Company-level website visit identification and activity data
- Interactive depth
- Low: tracks behavior and form activity rather than collecting rich declared needs
- Native CRM continuity
- No: two-way CRM integrations on paid plans
- Native email follow-up
- No native personalized sequence system
- AI workflow
- assistive
- Handoff context
- Company, pages viewed, visit recency, behavior, filters, and CRM owner
Strengths and limitations
Strengths
- Clear company-visitor use case and entry price.
- Behavior, feeds, alerts, and CRM integrations support fast follow-up.
- Strong European market context.
Limitations
- Identity is generally account-level, not person-level.
- Traffic quality and address resolution affect value.
Pricing and evidence
- Current price signal
- Free; paid from €99/mo annually
- Billing unit
- Identified companies per month, priced per website
- Trial or access
- Free plan and 14-day paid trial
- Evidence status
- Documentation verified, checked September 1, 2026
Official pricing sourceOfficial capability sourceOfficial product site